Ding! Ding!

AMR Renault to race G2I with bells in world-first sponsorship deal

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The first race of the 2016 National Road Series may still be five weeks away. But the team at AMR Renault Racing is delighted to announce a world-first sponsorship deal – albeit a somewhat unusual one.

In the deal inked with Canberra-based online cycling retailer and team sponsor, Pushys.com.au, the entire AMR Renault Racing squad will race with all-new HideMyBell integrated Garmin mounts fitted to their Cannondale Super Six Evo’s in the time-honoured 228km Grafton to Inverell Classic on May 7.

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Hide My Bell is fully integrated into a Garmin mount.
“I think we all laughed a bit at first, that’s actually why we decided to announce this on April 1st,” explains Team Director Russell Menzies. “But when you stop and think, it makes plenty of sense. Bicycle bells have been mandatory here in NSW for years now. But since the start of March the fines have risen and the police have been far more active in actually enforcing it, along with other things like reflectors. Safety has always been paramount to us, and we want to set a good example to the wider community. It’s also about solidarity. If everyday riders and club cyclists have to do it, we can do it too. Besides, HideMyBell has a fully integrated design and only weighs a few extra grams.”

According to Shane Wolki, Founder and Owner of Pushys, his company couldn’t be happier with the arrangement. “Bells mightn’t be seen as the most desirable piece of cycling kit we stock, but they’re an important safety device. And if the law says you have to have one, I’d say HideMyBell is a pretty good option. As far as we know this is the first bell sponsorship deal for an elite cycling team anywhere in the world.”

To celebrate the new deal Pushys is offering a 20% discount on all bell purchases until April 20. Just enter the code word BELL at the online checkout.

www.pushys.com.au

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Jacarandas, Sapphires & Bikes : G2I 2015

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It’s been an exciting second half of the season for AMR Renault Racing, and this Saturday the team will round out its involvement in the 2015 National Road Series with the time-honoured Grafton to Inverell Classic. It will be our second involvement in the famously gruelling race that begins at sea level under a blanket of purple in the Jacaranda City of Grafton, climbs the 1,100m Gibraltar Range, traverses constant undulations en route to Glen Innes before ending 228km from the coast in the Sapphire City of Inverell.

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2014 G2I combatants Matt Slee and Aaron Watts will return once again, where they will be joined by Ben Carman, Tim Cameron and guest rider Matt Rizutto. In a nice piece of history Saturday will also see the team boast not one but two Inverell-based riders for the first time, with the experienced John Freiberg to be joined by G2I debutant Dylan Sunderland, fresh from his maiden ride in last weekend’s Melbourne to Warnambool.
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One of the more motivated riders in the elite field will no doubt be our very own Matt Slee. In one of the biggest shows of courage and determination we’ve ever seen on two wheels, Matty spent more than half of last year’s G2I in the race-winning breakaway alongside eventual winner Sean Lake, only to have his ambitions cruelled by Di2 shifting troubles which left him stuck in one agonising gear for more than 100km. He was only reeled in by the bunch in the closing stages and still recorded a highly respectable time. Hopefully with a far smoother ride, Matty can exorcise some demons in 2015.
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No gears? No problems for Matty Slee in 2014.
While G2I marks the end of the NRS for 2015 the team will continue to make its presence felt in the final months of the year at the Wollongong and Noosa Crits, as well as the 2015 Tour of Bright.